Stephen C. Bruce of SCB Creative brings with him more than a dozen years of design and creative experience and an indomitable entrepreneurial spirit. In addition to developing branding solutions, Bruce also designs print communication, web development and design, and online marketing.
Prior to forming SCB Creative, Bruce was co-founder of Schmoo Creative Services, a graphic design house focused on providing comprehensive services to penetrate the urban market. From 1996 to 1999 Bruce was responsible for graphic design, Web development, marketing strategy, account management, bookkeeping, photography and multi media presentations. His clients include: St. Louis Black Repertory Theater, National Black MBA Association, The Cornerstone Partnership, The Downtown St. Louis Partnership, May Company, Sprint, Mrs. Black USA Pageant, Urban League Young Professionals, St. Louis Steakhouse, ARCHES, Take 5 Magazine and Universal Holistic Health.
In 1999, Bruce was promoted to chief executive officer for Schmoo. During his tenure at the helm, Bruce navigated the company through a major transition from graphic design house to full service advertising agency. Schmoo expanded its client base from local to nation and its revenues tripled.
Bruce’s success at Schmoo led to the creation of a spin-off agency, Ego. As co-founder, Bruce generated non-traditional marketing and animation to deliver exceptional client messages. His clients included: St. Louis Cardinals’ Redbird Rookie Program, The Community Service Commission, Excalibur Golf Resort and Spa, Metro St. Louis Effort for AIDS, Pfizer and World Wide Technologies.
While providing design work through both Schmoo and Ego, Bruce also gained experience in servicing large organizations such as Sprint, Adam’s Mark Hotels and Resorts and Enterprise Rent-A-Car. He also provided services as an independent creative director for Mother’s Day Radio, Jackie Joyner Kersee Foundation, CCQ Media, Body Beautiful, River City Films, Shalom Church, Transitions and Zao Botanicals.
Bruce is a St. Louis native and is a graduate of St. Louis University. He earned a bachelor’s degree in Communications in 1993 and knowing he wanted to control his own destiny, began pursuing a career as an entrepreneur. He worked with local small businesses, such as Brandie’s Books and Things, Brandies Café and St. Louis Black Pages to gain hands on experience and understand the rudiments of running a small business.
He also lends his talents to several St. Louis area non-profit organizations such as Herbert Hoover Boys and Girls Club, The Jackie Joyner-Kersee Foundation, Downtown St. Louis Partnership and Catholic Charities of Greater St. Louis.